Monday, June 23, 2008

Pittsburgh Social Media Marketing Buzz #7

Wow! We have made it to issue #7 of Pittsburgh's Social Media Marketing Buzz already. Just goes to show you that there is a lot of new media happening in the 'burgh. In this issue, we look at a little band that could with its small social media steps and then visit a favorite
Pittsburgh topic - Zombies.

Taking Care of Business

I have a task for you. Type in businessmen in Google and tell me what comes up. Go ahead and do it and then come back and read the rest of this article.

So what did you find? Wiki #1. AskMen #2. And then a little band from Pittsburgh is the coveted #3 spot. Businessmen is a fairly common term so how did this band of 30 and 40 somethings manage to move that spot.

They are utilizing social media concepts for search engine optimization. The Pittsburgh Businessmen utilize the My Fast Site web platform (so does UniversalWit), which has a social media architecture. My Fast Site has search engine optimization plug ins built in and feature a blog on the home page complete with RSS feed.

Couple this with their ability to generate traffic for their loyal following and because of the wonderful charitable works that the band provides and you have a winning SEO strategy built with social media.

Following in the Footsteps of Zombies

Ever since George Romero brought zombies to Pittsburgh, the city has been obsessed with them. There have been Zombie Walks and Zombie Fests and zombies wandering the local haunted houses.

Pittsburghers will be glad to know that zombies have even moved into social media. There are numerous groups on Facebook and My Space devoted to the beasts. There is a claymation movie being promoted on My Space. My personal favorite is the addition of several zombie widgets on Facebook.

UniversalWit is also zombie obsessed as we try and bring Zombie Invasion as part of our game slate for Halloween. Our plan is to give you both a physical and online challenge that honors the great Pittsburgh zombie tradition. We are currently seeking sponsors, advertisers and even
investors to help us realize the vision. Join us as we launch a new chapter in zombie and social media hstory.

Don't Forget UniversalWit's Seeker Game is going on now at UniversalWit.com. We will begin weekly drawings for $50 gas cards on July 4th.

In the next issue:

A Future You

Email Marketing Provisions Update

The Pittsburgh Social Media Marketing Buzz is a publication of UniversalWit. More information on UniversalWit is available at www.universalwit.com. Submit your new media news to
blog@universalwit.com

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