I hear this quote a lot:
"If the world is coming to an end then I want to be in Pittsburgh, because it is 5 years behind the rest of the world."
This blog is devoted to the companies and individuals that dare to surf the waves of new media change in Pittsburgh. We are always on the look out for progressive application examples. In the 12th edition those come from a regional banking institution and a regular featured company in this space.
Banking on IPod
NexTier Bank is not your ordinary banking institution. After all, how many regional banks can boast having services that even some of the big banks don't offer. This progressive thinking also lead the company to embrace podcasting as an educational tool.
The NexTier Business Education Series is available at the www.thebank.com or from ITunes. It has a variety of speakers from within NexTier that delve into topics from wealth management to personal financial advice and beyond. The podcast is produced with the help of TalkShoe, which was featured in a past edition.
The portability of podcasting means you can take the advice on the go with you in the car, at the gym, or even cutting the grass.
Rockin Out with More Retail
Pittsburgh has an advantage over other cities. Unless it is Jimmy Buffet, you are likely to be able to get concert tickets. When I lived in NY, this was a never ending battle to see the shows. What we lacked was a good festival to show off our city's rich musical tradition from a great local music scene.
American Eagle Outfitters recognized this need and is delivering with the New America Music Union on August 8th and 9th. The festival takes place at the company's new digs at South Side Works and features Bob Dylan, The Rancoteurs, Spoon, Gnarls Barkley, The Roots and more.
A second stage will feature the 15 best up and coming college bands. Being a clothing company, AE is giving the concert tee with every ticket purchase. Music and fashion go hand and hand and I can't even begin to list all of the many social media outlets that have been tied in from social networks to podcasts.
In the next issue:
The Local Blog Edition
The Pittsburgh Social Media Marketing Buzz is a publication of UniversalWit. More information on UniversalWit is available at www.universalwit.com. Submit your new media news to blog@universalwit.com
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